{"id":7730,"date":"2022-12-05T18:41:24","date_gmt":"2022-12-05T17:41:24","guid":{"rendered":"https:\/\/hear-ir.com\/?p=7730"},"modified":"2023-12-20T20:58:25","modified_gmt":"2023-12-20T19:58:25","slug":"trust-has-to-be-won-and-maintained","status":"publish","type":"post","link":"https:\/\/hear-ir.com\/it\/trust-has-to-be-won-and-maintained\/","title":{"rendered":"TRUST HAS TO BE WON, AND MAINTAINED"},"content":{"rendered":"\n

TRUST HAS TO BE WON, AND MAINTAINED<\/h1>\n\n\n\n

Transparency breeds transparency<\/strong> – How do leaders build trust?<\/strong><\/h1>\n\n\n\n

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by Simona D’Agostino Reuter<\/em> <\/p>\n\n\n\n

We have to emphasize regularity, consistency and disclosure<\/strong> <\/h2>\n\n\n\n

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When the market and the financial community verify that the company is right and ready to listen to concerns and expectations, then they trust the management and the company.<\/strong><\/h3>\n\n\n\n

It sounds as a clich\u00e9, but transparency is about more than just publishing numbers, more than compliance, more than being seen to be doing the right thing. It is about sharing what a company is doing in a clear and broad way. <\/strong><\/h4>\n\n\n\n

In the times of Environmental, social and governance (ESG) principles, the meaning of transparency is becoming even more deeper and powerful.<\/strong><\/h4>\n\n\n\n

Companies are, even more than before, valued member of the communities in which we all are part of, and to make a positive contribution to society.<\/strong><\/h4>\n\n\n\n

Transparency and reporting are critical so that stakeholders can judge performance but ultimately it comes down to the performance itself. It is essential that alongside transparent reporting, companies also put in place appropriate business strategies with clear governance, plans and targets to help them achieve their environmental, social and governance goals.<\/strong><\/h4>\n\n\n\n

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As we all know, one of the <\/strong>biggest IR mistake that may happen is management teams not wanting to deliver bad news. Certainly all CEOs and CFOs would like to have positive updates to share with their investors<\/strong>.<\/p>\n\n\n\n

One of the solution in our view is to f<\/strong>ace the issue as soon as it becomes apparent. Investors know that things don\u2019t always go according to plan. At times, plans need to be altered and adjusted to deal with unforeseen circumstances that arise. If a painful message has to be delivered, communicate it as quickly as possible. Don\u2019t try to hide or deny that there is a problem. You don\u2019t want your investors coming to a negative conclusion before you have had the time to tell them first. Articulate the problem in an honest and candid manner, and then explain to the investment community what the solution is going to be.<\/p>\n\n\n\n

The importance of transparency in business\u2014 and how it positively affects the company, its brand, and ultimately the stock performance \u2014 is sometimes undervalued. Sometimes corporations prefer to share anything that\u2019s not business-related; we live in a social world. Pretty much every single thing people think and feel can be made immediately available to the world.<\/p>\n\n\n\n

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Thanks to social media, audiences everywhere can take a look into the true nature of the brands, leaders, and influencers they follow. When those brands, leaders, and influencers stay quiet or secretive, they leave audiences in the dark \u2014 and an opportunity to build trust on the table.<\/strong><\/p>\n\n\n\n

Whether the audience includes financial markets players, potential clients, employees and partners, business transparency is essential to build lasting relationships.<\/p>\n\n\n\n

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